In the dynamic world of location-based entertainment (LBE), inclusivity is essential for creating experiences that resonate with everyone. By crafting content that is accessible and engaging for diverse audiences, creators can ensure that their stories and environments are welcoming and enriching for all. But how do we achieve this level of inclusivity? Let’s explore the...
Location Based Entertainment
Thoughts on LBE installations, development and planning.
Storytelling is the heartbeat of any haunted attraction, and Knott’s Scary Farm is a perfect example of how a well-crafted narrative can elevate an experience from simply startling, to deeply immersive. Take the “Origins: The Curse of Calico” haunted house, for instance. This attraction isn’t just about jump scares and creepy visuals; it’s steeped in...
I was recently asked what the future of LBE is (in my eyes anyway). From my point of view, the future is Complete Immersion. Current and future guests are no longer satisfied with a 180 degree point of view. This applies to everything from theme park attractions to museum installations. Immersing your guests into a...
I recently read a post by someone in the Theme Park industry about queues and wait times. This inspired me to right my two cents on this topic and about why queue management and thematics are so important. Investing in engaging and interactive queues for rides and attractions is a strategic move that goes beyond...
“ if you can create something that gets my jaded heart pumping, consider it a success.” Last Halloween I had the pleasure of visiting Universal Studios Japan for the Halloween Horror Nights event. I have been to many HHN events in the US and I have to say that they do not compare in almost...
Creating an interactive exhibit that “sticks to the story” involves a combination of narrative focus, thoughtful design, and user experience considerations. 1. Define the Core Narrative Identify the Key Message: Before anything else, clarify the central story or message you want the exhibit to convey. What is the main idea or theme that visitors should...